Blobs Blob Blobs

eCommerce Email Marketing

So, you finally took the leap and started that online store selling amazing products and services. And now, you might be wondering how to advertise your eCommerce business in a way that will have customers clicking onto your site by the thousands, from all over the world. Well, you’ve definitely come to the right place.

eCommerce Email Marketing   |   ESP Partnerships

All you need to know about Bronto – Pros, Cons Pricing, and Features

You’re ready to invest in powerful e-commerce marketing automation, but not so ready to pick a product to build it with? So, the question is: to choose or not to choose Bronto? In case you still haven’t read our book of best Klaviyo alternatives, where among others, we mentioned this popular B2C email service provider, you better …

read MORE 6 min read
eCommerce Email Marketing   |   Small Business Email Marketing

Best 2022 tips on email marketing for small businesses

Oh, hi there! Let me guess; you’re a small business owner struggling to figure out what email marketing strategy would be the best to get high ROI? I knew it. When it comes to drawing new customers, small businesses have loooots on their plates. Despite the fact that there are many communication channels that companies can use …

read MORE 6 min read
eCommerce Email Marketing   |   ESP Partnerships

The Ultimate, Totally, Complete List of ESPs for 2022

Are you sweating bullets wondering which e-commerce ESP marketing software would be the perfect fit for your business? Good news – it’s time to grab a towel, dry off that brow, and throw on your enlightenment knowledge cap because we’re about to throw down aaaaall the answers you’re desperately looking for. Before we begin here’s the quick …

read MORE 6 min read
eCommerce Email Marketing   |   ESP Partnerships

Complete Klaviyo pricing review – Is it worth the cost?

Being put off by that Klaviyo pricing? Well, email is a very powerful digital marketing tool, especially when you take into account the fact that for each dollar spent on email marketing, the average return is around $42. So is it worth the cost? Email marketing isn’t a magic wand by any means. You’ll need the best …

read MORE 6 min read
eCommerce Email Marketing   |   Small Business Email Marketing

CoVid-19 Best Email Marketing Strategy Examples

Business owners around the globe are struggling to adapt, prepare and adjust for what is slowly turning into what will undoubtedly be the biggest health and economic crisis the world has seen in possibly over 100 years, so here we are trying to help with some free email marketing strategy tips that will help your business overcome …

read MORE 6 min read
eCommerce Email Marketing   |   Email Marketing

What a strong email program can mean for your business

I’m always surprised when I talk to owners of small-medium sized businesses who say that they don’t have an email program. “Consumers who purchase products through email spend 138% more than those that don’t receive email offers.” wordstream.com. Having spent years in the field, I’ve seen firsthand just what a well-designed email program can do for companies …

read MORE 6 min read

eCommerce Email Marketing

When it comes to running a successful eCommerce business, email marketing is your best friend. That and a team of experienced, dedicated email marketing experts. Think of email marketing as your eCommerce company’s front shop window. This is how you entice customers into your store, keep them coming back for more, reward them when they’re loyal and win them back when you haven’t seen them in a while.

But every eCommerce business is different and requires a unique email marketing approach to ensure the best results. Of course, email automation is key here – the right workflows and campaigns that can be sent off to the right audiences without you having to do anything will save you time and make you money while you’re off running your eCommerce business.

And speaking of automation, the ESP you use can have a lot to do with how much revenue your business generates – especially as an eCommerce business. This can determine how easy the purchasing process is for your customers and it can make it easier for you to track customer’s orders. That’s why we’ve got a whooole section on the ultimate ESP reviews and pricing guides, to help you take your eCommerce email marketing guide to the next level. Oh, and speaking of ESP’s, we’ve got all the tips and tricks you need for creating the best abandoned cart and browse abandonment workflows.

And often, there are simple steps you can take to ensure that your eCommerce business has the most professional, beautiful and of course captivating email marketing program around. What’s more, with the right eCommerce email marketing strategy in place, you can ensure that you take advantage of every single holiday and promotional opportunity. In fact, we’ve done a Black Friday and Cyber Monday email marketing guide just for you.

We’ll also tell you all about how powerful email segmentation can be and exactly how to create the kind of segments that will get your customers opening, clicking and buying. Plus, find out everything you need to know about hiring a team of email marketing experts to create some incredible eCommerce email campaigns for you (including how much you should pay).

Email Marketing