Blobs Blob Blobs

Blog

Case Studies

Nailed It: Maniology’s Email Marketing Case Study

The goal: To double down on the program’s strategy, create a fleet of automated emails for Maniology and give their email program an effective, impactful makeover. Check out our email marketing case study to see how we achieved: A total design overhaul of their original workflows. 10 brand new email workflows built in just 6 months. Brought …

read MORE 6 min read
Case Studies

What The Doctor Ordered: An Email Marketing Case Study

Some of our best clients come from referrals, and our friends at Shop Home Med found us through the one and only Joseph from the last email marketing case study you may just have read – Peppermate. Being a relatively new company, Shop Home Med had no email marketing program when we first touched base back in …

read MORE 6 min read
Thought Leadership

Nonprofit Marketing | Why we select NGO’s to help for free each year

At CodeCrew, we believe that creating a better world is within reach for all of us. That is why we purposefully pick brands that we work with to make sure that they are sustainable and share our values. We’re also passionate about giving back in any way we can, so in addition to planting a tree for …

read MORE 6 min read
Email Design

Examples of Animated GIFs in email

Our visual sense is waaay more developed than any other sense humans were endowed with, and our visual representations are banked in our long-term consciousness which is exactly why we naturally process optical information much easier than anything else. To be more specific, 90% of the information sent to the brain is purely visual That’s why an …

read MORE 6 min read
Small Business Email Marketing

Small Business Email Marketing: Getting Started

Unless you’re living in the dark ages, you’ve probably heard about email marketing for your small business. And most importantly, how it could benefit you. But you’re not sure where to start. Great news – you’ve come to the right place. Read on and you’ll find out everything you need to know. Having started a business, you …

read MORE 6 min read
Case Studies

2021 Impact Report

Although this was a pretty tough year in the grand scheme of things, filled with restrictions and new challenges, we’re incredibly grateful for having had the opportunity of growing by leaps and bounds in the email marketing industry throughout the course of 2021. It’s been a fantastic year of growth here at CodeCrew and an overall humbling …

read MORE 6 min read
Case Studies   |   Small Business Email Marketing

Email Marketing Case Study – How We Grew Final Co Revenue 410%

Thank you for joining us while we take a look at an amazing email marketing case study that came out of the journey we’ve been on with the sweet people from FinalStraw. It’s incredible how much you can accomplish when collaboration goes together with talent and strategy to turbocharge what the FinalStraw. team has masterfully created. Being …

read MORE 6 min read
Email Marketing   |   Small Business Email Marketing

All you need to know about transactional emails

Ever since Gary Thuerk’s 1978 attempt to reach 397 ARPAnet users on the West Coast to invite them to a product demo, emails turned out to be real treasure troves for the e-marketing community. Besides launching the first email marketing campaign, Thuerk’s experiment resulted in 12 million dollars in sales, turning him from Father of Spam into …

read MORE 6 min read
eCommerce Email Marketing

Automated Birthday Emails – Dos and Don’ts

We all like that warm, fuzzy feeling that comes with being spoiled and cared for on our birthday. Now you can make your subscribers feel that way at least once a year with automated birthday emails. Automated birthday emails allow you to feed two birds with one scone. On the one hand, you’re showing your subscribers some …

read MORE 6 min read
Email Marketing   |   Small Business Email Marketing

Why Segmentation is Important in Email Marketing

Let’s face it: marketing is filled with mumbo-jumbo. Projections this, regression analysis that. All of these larger than life terms and little substance. We get it – we’ve been there too – what does all of this mean? Is there really anything to it? Well, yes. Sometimes. Segmentation – to divide a whole into parts, which are …

read MORE 6 min read