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Email Marketing

Best email workflows to build in 2022

Have you ever entered the bookstore and bought the first book that caught your eye, even though you knew nothing about it? Never! I know, right… Just by picking up the book, you have shown interest. Your primary instinct is to check the plot, isn’t it? Yeah. Next, you pull out your smartphone and google some book …

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Case Studies

Knife Aid Case Study -Sharpening Up Their ROI

The Goal: Creating an effective email marketing strategy for Knife Aid and increasing their ROI with a special eye for improving reorder rates. What We Achieved For Knife Aid: 25x higher email marketing profits in the first quarter alone. 10% increase in email marketing revenue. 5 new workflows in the first 30 days. How do you turn …

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eCommerce Email Marketing

Automated Birthday Emails – Dos and Don’ts

We all like that warm, fuzzy feeling that comes with being spoiled and cared for on our birthday. Now you can make your subscribers feel that way at least once a year with automated birthday emails. Automated birthday emails allow you to feed two birds with one scone. On the one hand, you’re showing your subscribers some …

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Business Spotlight

SME Success Spotlight: Small Businesses Making A Big Impact

Y’Our Skin – How customer data collection is revolutionizing skincare By 2024, it’s predicted that the global beauty market will be worth $750 billion. And in 2020, the global skincare market grew by over 41%. In such a saturated space where new niche beauty brands are popping up every day, how do you really make an impact? …

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B2B Email Marketing

B2B Email Marketing- the Ultimate Growth Strategy for Your Business

Taking charge of your email marketing is essential if you want to succeed as a B2B company owner. Email interaction is a popular form of communication amongst B2B customers. Plus, it’s a super powerful way to drive leads as it allows you to consistently educate, inform and support your audience. As an experienced email marketing agency, we …

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ESP Partnerships   |   Small Business Email Marketing

Listrak Email Marketing – Why You Should Partner With The Pros

If you’re reading this, chances are you’re looking to make the most of your Listrak email marketing program and level up your business. Well, you’re in luck, because if there’s one thing we’re good at it’s helping business owners like you experience incredible results with Listrak email marketing. The great thing about Listrak is that it’s one …

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Small Business Email Marketing

Small Business Email Marketing: Getting Started

Unless you’re living in the dark ages, you’ve probably heard about email marketing for your small business. And most importantly, how it could benefit you. But you’re not sure where to start. Great news – you’ve come to the right place. Read on and you’ll find out everything you need to know. Having started a business, you …

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Case Studies

Email Marketing: It’s What The Doctor Ordered

Some of our best clients come from referrals, and our friends at Shop Home Med found us through the one and only Joseph from the last case study you may just have read – Peppermate. Being a relatively new company, Shop Home Med had no email marketing program when we first touched base back in late-Q1 2021 …

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Email Design   |   Email Marketing

Abandoned Cart Flows: Our Favorite Designs (So Far)

There’s nothing quite as disheartening as seeing a high cart abandonment rate for your online store. Especially when you’ve gone to great lengths to optimize your customer experience. The sad truth is, as many as half of all shopping carts will be abandoned for one reason or another (cue the violins). And as email marketing experts it’s …

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ESP Partnerships

Klaviyo vs MailChimp – The Ultimate Email Marketing Software Comparison

So, you have a great brand and you’re ready to do some email marketing in order to grow your business. Or maybe you just want to switch email marketing platforms. Which one is best? There are literally hundreds of ESPs out there but let’s start with the two biggest and most well-known. Welcome to the ultimate showdown …

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