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eCommerce Email Marketing

So, you finally took the leap and started that online store selling amazing products and services. And now, you might be wondering how to advertise your eCommerce business in a way that will have customers clicking onto your site by the thousands, from all over the world. Well, you’ve definitely come to the right place.

eCommerce Email Marketing

New Year Email Marketing Start 2024 Strong

Forget organizing your kitchen, learning a new language, or finally finishing that book – your biggest resolution should be to launch your new year email marketing into the exosphere. But that’s easier said than done, right? Well, not when you have the know-how and a team of experts on your side. Here’s how to get the engagement …

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eCommerce Email Marketing

Black Friday Email Marketing – After Creating Thousands of Campaigns, Here’s What We’ve Learned

We’ve been in the game since plain text emails were on-trend. And when it comes to Black Friday email marketing, it’s basically the Super Bowl for our clients. Customers spend all year waiting for these deals and if you deliver, the rewards can be incredible. It’s no secret that Black Friday email campaigns are essential to drive …

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eCommerce Email Marketing   |   Email Marketing

Cyber Monday Email Marketing – Your Ultimate Guide

‘Tis the season to be spending! Yes, Cyber Monday truly is a magical experience in the world of e-commerce. In fact, in 2022, consumers spent a whopping $1.3 Billion on Cyber Monday. But what if you’re not seeing the returns you’re looking for? Could your Cyber Monday campaigns be missing that crucial oomph? Here’s what you can …

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eCommerce Email Marketing

Merry ROI: Our Favorite Holiday Email Marketing Campaigns

By the time the Black Friday/Cyber Monday dust has settled, the faint sound of sleigh bells can already be heard over the horizon. So pour yourself a coffee, roll up your sleeves, and start preparing for the festive season as if your ROI depends on it. It’s time to take a closer look at holiday email marketing …

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eCommerce Email Marketing   |   ESP Partnerships   |   Small Business Email Marketing

Klaviyo vs ActiveCampaign – The Ultimate ESP Comparison

You’re no stranger to email marketing, so you (probably) know how important the right ESP is for your business. You’ve (probably) decided on your preferred ESP already. But what if you’re backing the wrong fighter?! It’s time for Klaviyo vs ActiveCampaign. It’s time to find out who rules the email marketing arena. Get ready for ESP Smackdown! …

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eCommerce Email Marketing

The Best Email Marketing Campaigns We’ve Created

Looking to take your business’s email marketing campaigns to the next level? Read about some of our most successful eCommerce Emails (and why they worked) to see how we can help you get stratospheric email marketing results and interstellar ROI! Our Proudest Moments Each week, we conceptualize, design, and launch roughly 70 marketing emails for a wide …

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eCommerce Email Marketing

Automated Birthday Emails – Dos and Don’ts

We all like that warm, fuzzy feeling that comes with being spoiled and cared for on our birthday. Now you can make your subscribers feel that way at least once a year with automated birthday emails. Automated birthday emails allow you to feed two birds with one scone. On the one hand, you’re showing your subscribers some …

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B2B Email Marketing   |   eCommerce Email Marketing

4 Reasons to Hire An Email Marketing Team Instead of Doing Your Own Email Marketing

Nowadays, it’s easier than ever for a business owner to do their own email marketing thanks to all the amazing ESPs that are available. But, if you want to get the most out of your email list, then it’s best you leave it up to a professional email marketing team.  Why You Need an Email Marketing Team …

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eCommerce Email Marketing

5 Things All Email Marketing Experts Should Offer

Are you looking to hire an email marketing agency for your company? Good on you! It’s super important for brands to have an email list nowadays because it’s a reliable way to keep in touch with and cultivate a relationship with your audience. The easiest way to find email marketing experts that’ll help you with your brand …

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eCommerce Email Marketing

Full service email marketing: why choose it for your business?

Email marketing has shown incredible year on year growth. That’s why more business owners are hiring full service email marketing specialists. Not only that, but email marketing has always been the most reliable way to keep in touch with one’s audience since the advent of the internet. Whether your goal is to raise awareness about your brand …

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eCommerce Email Marketing

When it comes to running a successful eCommerce business, email marketing is your best friend. That and a team of experienced, dedicated email marketing experts. Think of email marketing as your eCommerce company’s front shop window. This is how you entice customers into your store, keep them coming back for more, reward them when they’re loyal and win them back when you haven’t seen them in a while.

But every eCommerce business is different and requires a unique email marketing approach to ensure the best results. Of course, email automation is key here – the right workflows and campaigns that can be sent off to the right audiences without you having to do anything will save you time and make you money while you’re off running your eCommerce business.

And speaking of automation, the ESP you use can have a lot to do with how much revenue your business generates – especially as an eCommerce business. This can determine how easy the purchasing process is for your customers and it can make it easier for you to track customer’s orders. That’s why we’ve got a whooole section on the ultimate ESP reviews and pricing guides, to help you take your eCommerce email marketing guide to the next level. Oh, and speaking of ESP’s, we’ve got all the tips and tricks you need for creating the best abandoned cart and browse abandonment workflows.

And often, there are simple steps you can take to ensure that your eCommerce business has the most professional, beautiful and of course captivating email marketing program around. What’s more, with the right eCommerce email marketing strategy in place, you can ensure that you take advantage of every single holiday and promotional opportunity. In fact, we’ve done a Black Friday and Cyber Monday email marketing guide just for you.

We’ll also tell you all about how powerful email segmentation can be and exactly how to create the kind of segments that will get your customers opening, clicking and buying. Plus, find out everything you need to know about hiring a team of email marketing experts to create some incredible eCommerce email campaigns for you (including how much you should pay).

Email Marketing