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17 May

Automated Birthday Emails – Dos and Don’ts

We all like that warm, fuzzy feeling that comes with being spoiled and cared for on our birthday. Now you can make your subscribers feel that way at least once a year with automated birthday emails. Automated birthday emails allow you to feed two birds with one …

13 Jan
By Alex Marin, Email Design

Examples of Animated GIFs in email

Our visual sense is waaay more developed than any other sense humans were endowed with, and our visual representations are banked in our long-term consciousness which is exactly why we naturally process optical information much easier than anything else. To be more specific, 90% of the information …

24 Aug

Best 2021 tips on email marketing for small businesses

Oh, hi there! Let me guess; you’re a small business owner struggling to figure out what email marketing strategy would be the best to get high ROI? I knew it. When it comes to drawing new customers, small businesses have loooots on their plates. Despite the fact …

21 Feb

The Merits of Good Design in Email Marketing Campaigns

Your emails look terrible. Sorry, someone had to say it. The design is incongruent (whyyyyy would you put a CTA there? Really?), your logo is pixelated, and what’s up with the text looking all funky and being so small that I need to put on my grandma’s …

01 Feb
By Alex Marin, Email Design, Email Marketing

Why Content can Make or Break your Email Marketing

When your inbox is filled to the brim with promotions from every last retailer that you’ve ever been interested in, it starts to become hard to separate which ones are actually worth your time. Promotions here, promotions there, but no promotions actually end up catching your eye …

28 Dec

Enhance Your Apartment Community with the Web

We know the struggle: finding good tenants is hard. Keeping them can sometimes be an even tougher endeavor. In a day and age where people expect everything they interact with to work well with their technology, where does that leave property owners and managers? How do we …

26 Nov

Case Study – Life with GDPR Compliance for US Businesses

We’re already well into the GDPR consent compliance era, and clear patterns have begun to emerge. Businesses of all sizes – large, small, medium, you name it – have struggled through months of process updates to land us to where we are now. This said, we have …